VP of Client Relations, Ali Pourvasei of LAD Solutions, has recently been interviewed by Minuca Elena on TheGuerilla.Agency on his thoughts on what he thinks is the best way to produce content that creates engagement and attracts backlinks.

Producing engaging content can be one of them most beneficial things one can do to build authority and attract backlinks for his or her website.

According to Mr. Pourvasei, the first step is producing content that creates engagement is figuring out the best topics that a website’s potential visitors are interested in using one or some of the below tools:

  • Google Keyword Planner

  • SEMRush Keyword Magic Tool

  • Answer the Public

  • FAQ Fox

  • KWFinder

After determining what topics your audience is most interested in, Ali says that the next step is figuring out what type of content is best to use to generate maximum engagement.  Below are some of the top types of content that help generate engagement and attract backlinks.

  • Videos

    • Branded Storytelling

    • How-To or Instructional Guides

    • Live Streaming on Popular Social Platforms

  • Infographics

  • EBooks

  • Memes

  • Blogging in the Form of Lists

      • Ex: Top 10 Best SEO Tools for Keyword Research

Conducting proper research on your industry and competitors is going to be your secret weapon and will help you produce amazing content that is engaging and will therefore, attract natural backlinks.

Ali Pourvasei is one of the founders of LAD Solutions. LAD Solutions is a top-rated Los Angeles SEO company and Premier Google Partner. Our team is ready to help reach your marketing goal. Call us today at 888.523.2926 or click here for a No-Obligation Consultation.